Eco-friendly Newspaper (#green #newspaper )

A great innovative thought from Japanese people. It shows the basic thing of recycling and saving our environment, In it's latest invention consists in a newspaper made of recycled and vegetable paper that you can plant after you’ve read it.

Japan once more demonstrates to be an advanced country. Its latest invention consists in a newspaper made of recycled and vegetable paper that you can plant after you’ve read it. It is called “Green Newspaper” and was invented by the publisher of the famous Japanese daily, The Mainichi Shimbunsha – a one hundred percent sustainable newspaper. If you plant it, it will grow.

Wouldn’t it be nice to have a “Seed Portuguese newspaper” that we could plant in our garden or even public park? Jinja would support that project.

Paper that can be planted has been on the market for some years and is a mixture of recycled paper, water and small flowers or herbs seeds (it can also be easily made at home). Ways to re-use your recycled paper: once you’ve finished with it, tear it into small pieces, plant and water it and within a few weeks you’ll have plants and flowers.

One of Japan’s largest advertising agencies – Dentsu Inc. which took initiative to get this done. This not the first sustainable initiative undertaken by the Japanese daily. Its commitment to environmental protection is already well-known thanks to a previous advertising campaign on – water donations for populations suffering from thirst.

This brilliant eco-friendly newspaper has had a huge success, a circulation of over four million copies a day across the country and revenues of about eighty-million-yen, equivalent to over $700,000. The initiative has also involved schools, to raise children’s awareness on environmental issues and teach them the importance of recycling.

Now it's our turn to think of it most of us do with your newspaper when you’re done reading it? Put it in the recycle bin? Save it for packing paper? Well, one Japanese publishing company wanted you to be able to grow herbs with it.

Full article by Thinking Minds – an educational network that seeks to inspire out of the box thinking, open mindedness and act as a catalyst for people to discover the limitless potential that exists inside us all.

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